Positive Change with Kindra
Too many women still believe they have to suffer through menopause. Kindra, a P&G venture formerly named Pepper & Wits, was founded to offer estrogen-free solutions, expert guidance, and an online community to lean on. Having gone through menopause, we understood how much women have been conditioned to fear it when, in fact, there’s also a little-advertised positive side: freedom, spontaneity, and wearing white pants for starters. So to introduce this new concept in menopause care, we developed these ideas that take joy in debunking the old myths, serving notice that “The Change” is now positive change.
“Susan, Kathy and Jennifer were so knowledgeable about our target demographic of women 45-65, and always gave us great insights and feedback as we launched our company. Grace Creative was able to stay within our startup's tight budgets and create work that delivered on our briefs and helped us build our brand.”
— Whitney Gosden, Kindra Co-Founder
